In this article i am gone to share Coursera Couse Optimizing a Website for Google Search Week 1 Quiz Answers with you..

Optimizing a Website for Google Search Week 1 Quiz Answers

Also visit this link:  Optimizing a Website for Google Search Week 4 Quiz Answers

Question 1)
Why is it important to estimate the competitiveness of a potential keyword? (Select all that apply.)

• Estimating keyword competitiveness will help manage the size of the keyword list
• Estimating the competitiveness will help you to set appropriate expectations for clients
• Estimating the competitiveness will help determine how long it will take to see results

Question 2)
True or False: Analytics tools such as Google Webmaster are usually not very useful in assessing customer intent.

• True
• False

Question 3)
True or False: Listing brand is the best way to optimize your title tag.

• True
• False

Question 4)
Keyword selection on a larger site should be determined by which of the following factors:

• competition, search volume, intent, audience alignment
• competition, search volume, brand placement on site
• search volume, intent, brand placement on site
• competition, intent, brand placement on site, audience alignment

Question 5)
True or False: An existing site is more likely to have pages that work well with the keywords you have identified.

• True
• False

Question 6)
Which of the following make up the criteria used to select keywords?

• Relevancy, intent, and gut instinct
• Relevancy, intent, and competitiveness
• Localization, relevancy, and competitiveness
• Competitiveness, relevancy, and redundancy

Question 7)
Suppose you want to identify online competition based on keyword usage, what tools might you use for this? (Select all that apply.)

• Majestic SEO
• Open Site Explorer
• MOZ keyword difficulty tool

Question 8)
Suppose your client gave you a list of sites they consider to be their direct competitors; what should your attitude be toward organic competitors that are not on their list?

• Include organic competitors that the client may not consider to be their competition.
• You should ignore them and focus on what the client asked you to do.
• You should consider these organic competitors by not inform your client, except on the direct competitors they listed.

Question 9)
When you are organizing your top competitors to develop a plan to compete, what is an effective way to make the results of your analysis easier to grasp? (Select all that apply.)

• Put the data into a block of text separated by commas.
• Put the data into a long list of text and numbers.
• Color-code the results to emphasize the strength of competitors.
• Put each competitor in columns with their related keyword category.

Question 10)
You’ve been hired to assign keywords to a site’s existing pages to optimize SEO and you’re eager to dive in, but what questions should you ask first? (Select all that apply.)

• How is the page performing from a user experience standpoint?
• What pages may need a revamp based on user engagement?
• How well does that page’s content match competitor’s text copy?
• How well do chosen keywords fit in title tags and heading tags?