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Conduct UX Research and Test Early Concepts Week 2 Quiz Ans

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Conduct UX Research and Test Early Concepts Week 2 Quiz Ans


Also visit this link:  Conduct UX Research and Test Early Concepts Week 1 Quiz Ans


 

Test your knowledge on the importance of usability studies

Question 1)
Why are usability studies important for UX research?
  • They solicit positive feedback from users.
  • They allow designers a final opportunity to get user feedback before production.
  • They provide user feedback that helps the design team make improvements to the user experience.
Question 2)
In unmoderated usability studies, participants test out the prototypes without human guidance. What are some benefits of an unmoderated usability study? Select all that apply.
  • Participants operate the product in a real-world environment.
  • Participants remain fully engaged as they complete the activities.
  • Participants complete the tasks on their own time and in their own space.
  • Participants may feel more comfortable giving feedback without others around.
Question 3)
Which of the following is a limitation of a moderated usability study?
  • The moderator can influence participants.
  • The moderator can follow up in real time.
  • The moderator can build rapport with participants.
  • The moderator guides the participant through the study.

 

Test your knowledge on usability study best practices

Question 1)
When conducting a usability study for a UX design prototype, what are some components that should be included? Select all that apply.
  • Sufficient sample of participants
  • Assumptions of participant reactions
  • List of tasks for participants to complete
  • Follow-up prompts or questions for participants
Question 2)
A UX team is building an app for a pharmacy pick-up service. They want to test a prototype in an unmoderated usability study. What should the researcher pay attention to while viewing the video of the participants?
  • How each user responds to the tasks they are asked to perform
  • How the app looks in the video
  • How well the app performed for the users who successfully completed each task
  • How the app’s code was written
Question 3)
During a moderated usability study, what techniques should you employ to effectively communicate with participants?
  • Ask leading questions
  • Ask open-ended questions
  • Expand participant feedback with follow-up questions
  • Repeat participant feedback for clarity

 

Test your knowledge on potential biases during interview moderation

Question 1)
A UX researcher is conducting a usability study for a banking app. Some of the participants include people over the age of 60. The researcher assumes the participants will have difficulty using some of the app’s features due to their age. What type of bias is the researcher displaying?
  • Friendliness bias
  • Implicit bias
  • Serial position effect
  • Social desirability bias
Question 2)
At the beginning of a usability study, the moderator establishes a very strong rapport with the participants. As a result, the participants provide only positive feedback on the design prototype. What type of bias are the study participants displaying?
  • Implicit bias
  • Friendliness bias
  • Serial position effect
Question 3)
A designer conducts a usability study to get feedback on a map feature for a delivery app. One of the interview questions asks, “Did you like using the map feature to track your deliveries?” Which type of bias may occur if participants provide only favorable feedback?</b >
  • Implicit bias
  • Social desirability bias
  • Serial position effect

 

Test your knowledge on bias during interviews

Question 1)
Which of the following is a good example of an open-ended interview question?
  • Did you enjoy the designs?
  • What tasks were difficult to understand or accomplish, and why?
  • Would you recommend this product to a friend?
  • Was the product easy to use?
Question 2)
Implicit bias is the tendency for people to answer questions in a way that will be viewed favorably by others.
  • True
  • False
Question 3)
Fill in the blank: To reduce the chance of designer biases leading you down the wrong path, you should define the _____ criteria  before conducting interviews.
  • research
  • fidelity
  • digital
  • design