In this blog post, I want to share my honest thoughts on the question: Is Google slowly killing Blogger? Over the years, I have observed several changes, issues, and lack of improvements that make me feel this way. In the following sections, I will walk you through my genuine reasons, backed with real examples and proof, so you can understand why I have reached this conclusion and decide for yourself whether Blogger still has a future or not.
Table of Contents
Google Slowly Killing Blogger
Before getting into the main reasons, let’s quickly understand what Blogger is, its key features, and how it has evolved.
What is Blogger?
Blogger is a free online platform owned by Google that allows anyone to create and publish blogs—essentially websites where you can post articles, images, videos, or other content. Think of it as an easy way to share your thoughts, tutorials, stories, or updates with the world without needing technical skills.
Key Features of Blogger
- Free Hosting – Google hosts your blog, so you don’t need a separate server.
- Custom Domains – You can use your own domain (like
www.yourblog.com) or a freeblogspot.comsubdomain. - Templates & Design – Choose from pre-made templates or customize your blog layout.
- AdSense Integration – Monetize your blog with Google Ads.
- Mobile-Friendly – Most templates are responsive and work on phones and tablets.
- Simple Editor – WYSIWYG editor makes writing posts easy for beginners.
Who Uses Blogger?
- Beginners who want to start blogging for free.
- Hobby bloggers sharing personal stories, travel, or photography.
- Small businesses testing content ideas without paying for hosting.
Blogger’s Evolution
1. 1999 – Launch of Blogger
- Founded by Pyra Labs, Blogger introduced one of the first user-friendly blogging platforms, allowing individuals to publish online diaries and journals. Wikipedia
2. 2003 – Acquisition by Google
- Google acquired Pyra Labs, integrating Blogger into its suite of services. WPBeginner
3. 2006 – Introduction of Blogger Beta
- A significant redesign introduced features like labels, improved privacy settings, multi-author support, and a drag-and-drop layout editor. WIRED
4. 2008 – Enhanced Post Editor and Webmaster Tools
- The editor received WYSIWYG (What You See Is What You Get) improvements, drag-and-drop image and table layouts, and better HTML support.
- Integration with Google Webmaster Tools allowed for sitemap submission and site tracking. WIRED
5. 2009 – Social Features via Friend Connect
- Blogger integrated Google Friend Connect, enabling users to follow blogs using Google, Yahoo, AIM, or OpenID accounts, fostering a more social blogging experience. WIRED
6. 2010 – Removal of FTP Publishing
- Blogger discontinued FTP publishing, requiring all blogs to be hosted on Google’s servers. Wikipedia
7. 2012 – Country-Specific Content Blocking
- Implemented features to comply with local laws by allowing content removal on a per-country basis, similar to Twitter’s approach. WIRED
8. 2015 – Mobile-First Interface Redesign
- A mobile-responsive design was introduced, enhancing user experience across devices.
9. 2016 – HTTPS Support for Custom Domains
- Blogger added free HTTPS support for custom domains, improving security for custom domain blogs.
10. 2020 – Mobile App Enhancements
- The Blogger mobile app received updates, including improved post creation and management features.
11. 2025 – Community Features and Ad Reduction
- Blogger So Dear introduced a fresh look with fewer ads for logged-in users and a new “Feed” feature for community engagement.
Why i think think Blogger is “dying”:
- Slow updates: Major updates are rare. Most changes are minor bug fixes or security patches.
- Fewer features compared to competitors: Platforms like WordPress, Medium, and Substack regularly roll out modern tools (themes, monetization, integrations) that Blogger lacks.
- Mobile experience lagged: Until recently, Blogger’s mobile app and dashboard were outdated.
- Google’s focus shift: Google tends to prioritize newer products (like Google Sites, YouTube, or Google Docs) over older ones like Blogger.
Blogger Bugs That Still Haunt Users
1. Multiple-Select Delete Not Working
- Issue: Selecting multiple posts to delete often fails; the “Delete” button may not respond or only deletes one post.
- Impact: Makes bulk management of posts frustrating and time-consuming.
2. Post Editor Formatting Glitches
- Issue: Copy-pasting text from Word or Google Docs often breaks formatting. Extra spaces, strange fonts, or HTML tags appear.
- Impact: Wastes time cleaning up posts and can make blogs look inconsistent.
4. Comment Moderation Bugs
- Issue: Comments sometimes disappear or don’t appear immediately. Spam filters can incorrectly block genuine comments.
- Impact: Bloggers can miss engagement from readers, affecting community building.
6. Dashboard Loading/Performance Problems
- Impact: Makes editing, publishing, or navigating the dashboard frustrating and time-consuming.
- Issue: The Blogger dashboard can load slowly or freeze, especially with many posts, pages, or gadgets.
The Biggest Problem Blogger Users Are Facing Right Now
I’ve been working on Blogger for almost 6 years, and honestly, I’ve never faced a problem like this before. This isn’t exactly a bug from Blogger itself, but it’s something that’s causing a huge headache for anyone putting effort into writing high-quality articles.
Around mid-2023, maybe June, Blogger users—including me—started noticing this strange issue. Here’s what’s happening:
Your post URL might look like this:
https://niyander.blogspot.com
But Google doesn’t index it. Instead, it only indexes the mobile version:
https://niyander.blogspot.com/?m=1
At first glance, this seems small, but the impact is massive. Our Search Console fills up with errors, redirects fail, URLs won’t index, and even old articles suddenly de-index.
And it’s not just random posts—this happens to almost all blog posts (pages are mostly fine, at least for a while). If you try to force indexing of your original URL without ?m=1, Google just never indexes it.
Here are some of the errors we see in Search Console:
- Redirect error
- Crawled – currently not indexed
- Blocked by robots.txt
- Duplicate without user-selected canonical
- Alternative page with proper canonical tag
- Discovered – currently not indexed
If you try fixing these errors through Search Console… honestly, God bless you. You’ll see it stuck on “Start validating”, but nothing changes. Sometimes it resolves on its own after weeks, sometimes not.
It’s frustrating because we spend so much time creating high-quality content, and suddenly Google just doesn’t recognize your work. For bloggers who rely on traffic and visibility, this is a huge problem.
Is Google Silently Killing Blogger? My Personal Experience
I have over 800 blog posts on my Blogger site and more than 3,000 active users. Everything was running smoothly… until this critical indexing error hit. After that, my blog’s traffic started dropping dramatically. At first, I thought it was just a temporary Google glitch and that they would fix it soon. I waited. I hoped. But I was wrong—it never got fixed.
I searched everywhere for a solution—YouTube, blogs, forums—but no one had an answer. I even emailed Google, explaining the problem in detail… and got no response. This is why I feel Google may be silently letting Blogger die. This isn’t new for Google; they’ve done it before with Google Plus.
Discontinued Google products
- Hangouts
- Inbox by Gmail
- Google Now
- Google Play Music
- Google Podcasts
- Google Reader
- VPN by Google One
- Google Answers
read also: How to do SEO settings on Blogger: Step-by-Step Guide 2025
After this error, I stopped actively working on Blogger—all I could do was watch as my blog seemed to be dying right in front of me. At first, I thought it was just me, maybe something wrong with my blog. But I wasn’t alone. Many other bloggers are facing the exact same issue, struggling with de-indexed posts, Search Console errors, and traffic drops.
Even though I love Blogger for its simplicity, fast hosting, and ease of use, it has a lot of drawbacks compared to WordPress and other platforms. In the past, most of these issues were fixable through updates, but now it feels like there’s no real solution.
If anyone asks me whether they should use Blogger in 2025, I cannot recommend it. I even did an experiment—creating a brand-new blog with a new Gmail account—and got the same errors and indexing problems.
If you’re okay with posts only being indexed under ?m=1 URLs, or if you’re a beginner just testing blogging, then Blogger might still work for you. But if you’re serious about blogging, my advice is to invest in a good cloud hosting and domain setup with WordPress—it’s far more reliable for long-term growth and SEO.